CURRENT CHALLENGES

There are traditional creams that contain toxins for the skin or claim to be natural, and in reality there not. The current challenge is to go towards natural cosmetics, friendly to the environment and people. The trend is that millions of people are orienting their beauty and health care with ingredients that come from natural and organic processes. A 41 % growth is projected in the global vegan cosmetic market sector between the year 2020 (US $ 15.1 billion) and the year 2027 (US $ 21.4 billion).

TOXINS

Many of the cosmetic products on the market use toxic ingredients such as sulfates, silicones, parabens, synthetic perfumes, petroleum derivatives, etc. that can affect our health; causing all kinds of diseases, allergies, migraines, reproductive problems, even the most serious ones such as cancer, among others. Click on the link to see the effects of using cosmetics with toxic products Link.

NON-COMPLIANCE WITH STANDARDS 

Products are presented in the market with labels specifying to be natural, organic, and vegan, without having the necessary certifications or failing to comply with the percentages required for such certification. 

TRENDS

Numerous trends underlie the fact that millions of people are turning to beauty care made with natural ingredients that come from organic crops, and in addition to this our company adds the positive impact of the biomolecular ozonation process that we apply in all our products increasing the benefit that these raw materials already have.

“The natural, organic, and vegan cosmetics sector is trending!”

  • Projected growth of 41% (US $6.3 billion) in the vegan cosmetic sector between 2020 (US $15.1 billion) to 2027 (US $21.4 billion)). BUSINESSWIRE Link.

  • "According to the report, one of the major drivers of this market is the growing consumer preference for vegan products," link from RESEARCH AND MARKETS.

    In the coming years, environmental awareness, new consumer habits, demands, and developing regulation at the European and international level will continue to drive innovation in the natural and organic cosmetics sector.